We are looking to hire a talented Affiliate Business Development Executive to develop partnerships for our game studio clients with leading affiliates around the world.

If you have sales and affiliate marketing experience in the iGaming industry and have demonstrable knowledge of the casino game vertical, then we’d love to hear from you.

Email cordelia@tag-media.org

Salary: starting at 30K GBP per annum
Bonus Structure: TBC in six-month review

Who We Are

As an iGaming Marketing Consultancy & Digital Publisher, TAG Media maximises revenue streams for its clients and partners by developing digital marketing strategies & partnerships and optimising the customer journeys, user experiences, player conversion and lifetime value attached to them across the iGaming and Social Gaming space.

Our client services team develops, manages and grows iGaming affiliate programmes for operators around the world.

Role Overview

Working as a conduit between our Client Services team and First Look Games team, the Affiliate Business Development Executive will play a central role in the growth and success of First Look Games. 

The Affiliate Business Development Executive will work closely both divisions to build partnerships between First Look Games’ game studio partners and prospective affiliates.

Key Skills Required

• Good understanding and experience of affiliation within iGaming
• A basic understanding of casino game marketing
• Fundamental ability to self-start, work in a small team, multitask and work to deadlines
• Ability to analyse performance data and metrics and confidence in making decisions regarding campaign direction based on insight
• Excellent interpersonal skills, numerical analysis and communication skills
• Capability to manage projects to ensure delivery of multiple / overlapping streams of work
• Ability to learn quickly and get “stuck in”
• Strong commercial focus
• Previous sales experience
• A degree or relevant qualification
• Experience in the iGaming market (particularly sports and casino)
• Valuable skills:
  • CRM systems
  • Outreach tools
  • Lead qualification

What you will be doing

• Build close working relationships with affiliates of various sizes.
• Grow the company’s casino affiliate base by identifying new partners and other opportunities in markets around the world
• Identify, evaluate, propose and launch initiatives and campaigns to drive client customer acquisition through the affiliate channel with the aim of developing best in class programs.
• Work closely with the Head of First Look Games to ensure project deliveries are to a high standard and on time.
• Review & propose recommendations on current activity, commission terms & affiliate portfolio to maximise campaign performance.
• Negotiate and review commercial arrangements with affiliates on behalf of clients with regard to campaign delivery and performance.
• Actively contribute to ‘Ideas generation’ with a view to enhancing and developing a best in class digital offering.
• The role will involve travel to relevant iGaming industry events, in the UK and mainland Europe.
• Nurture on an existing affiliate database and keep developing/qualifying it
• Cold outreach campaigns to deliver warm leads to the sales organisation

Benefits:

• 20 days per year plus statutory holidays & 5 mental health days off – including Christmas week
• Home Working allowance (printer, desk/chair allowance, home broadband & mobile contributions, plus coffee allowance)

About TAG Media

TAG Media prides itself on effecting positive and responsible change with our clients, partners and industry. As an iGaming Marketing consultancy & digital publisher, we ensure, first and foremost, our work with affiliates, operators & game studios raises standards through improved compliance and unique social responsibility strategies designed to protect the end customer, sustain our industry and deliver results for our clients.

Now entirely set up as a remote-working business, the company operates via four divisions. Client Services – our core proposition delivered through Performance Marketing & Business Development services to iGaming operators looking to grow their business around the world. Publishing – a growing portfolio of portals driving high quality leads to our partners. Growth – consultancy, public affairs and training services to the iGaming industry. First Look Games – the leading content marketing platform connecting game studios with affiliates.

Our staff comprises of highly skilled iGaming performance marketing professionals, with team members averaging over 12 years of industry experience with operators of all shapes, sizes and product verticals.