LEADING AFFILIATE MARKETING S

SOLUTIONS FOR OPERATORS & GAME STUDIOS

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For Operators

TAG Media's unique product and service offering for iGaming operators combines 100+ years of affiliate management expertise for start ups through to the largest enterprise operations on the planet. We deliver growth through our award-winning outsourced affiliate management services, our trusted TAG Connect Network and our affie.ai platform, which analyses affiliate performance in real time, identifies risks and opportunities to recommend clear, actionable next steps to enhance affiliate operations

For Game Studios

Through TAG Media's pathfinding subsidiary company, First Look Games, we provide a unique content marketing & data analytics platform for game studios & online casino publishers seeking to expand content and commercial partnerships. Studio Leaders is a fully managed affiliate growth service for game studios, combining First Look Games intelligence, our affiliate outreach and GameOn content to turn affiliate data into visibility and growth.

DELIVERING LEADING RESULTS FOR OPERATORS & GAME STUDIOS

SERVICES

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Affiliate Programme Management & Business Development

TAG Media provides iGaming operators with full affiliate programme management support to plan, launch, build and grow affiliate programme operations to target. To date, we have successfully launched 50 affiliate programmes in markets around the world. TAG Media provides broader marketing consultancy to help iGaming and social gaming operators strategise & scale their digital marketing activities. Through the Affiliate Management Academy, we have trained over 100 affiliate managers, an intensive training course that provides practical learning & personal development to iGaming executives.

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Studio Leaders

Game studios know the affiliate channel matters, but few have the resource to work it properly. Studio Leaders changes that. It brings together the insights and takeaways delivered through First Look Games' intelligence platform, TAG Media's expertise to reach & engage the right partners to support a game studio's campaign and GameOn's pedigree for delivering content and marketing communications. The result is an unrivalled fully managed service, giving studios the data to see where their games can grow, the team to deliver that growth with highly targeted & vetted affiliates and, finally, unique reporting tools to show game studios the impact that activity has delivered.

Have any questions? Contact Us

LEADING AFFILIATE B2B INNOVATION

PRODUCTS

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affie.ai

Whether you’re an Affiliate Manager looking for clarity and confidence, a Head of Affiliates needing consistency across your team, or a CMO looking for better visibility, affie.ai was designed with your reality in mind.

We didn’t build this for a hypothetical user. We built it for the people we’ve worked alongside, hired, mentored and occasionally had to rescue from a costly decision made without enough information.

We built this to give affiliate team members the power of proactivity.

First Look Games

First Look Games is an award-winning marketing intelligence and content platform connecting game studios with digital publishers, helping them to build groundbreaking content & commercial partnerships.
We service over 1000 publishers & 70 game studios and together have created over 410,000 casino reviews reaching over 45 million casino players worldwide.

FLG Analytics provides game studios with deep insights and takeaways to elevate affiliate campaign performance & benchmark against competitors and their games

TAG Connect Network

TAG Media's affiliate network solution made for trusted iGaming operators looking to engage with trusted affiliates in iGaming markets around the world.

Markets we cover include: UK, US Sweepstakes, US Daily Fantasy Sports, DACH, Finland, Brazil, Canada and many more.

On top of this, TAG Connect is the home for affiliates looking to promote the latest game content from our Studio Leaders game studio partners

TAG Media News

Latest News & Insight

Follow the latest news items and opinion articles from the team

TAG Media launches affie.ai
22 April

TAG Media and Gamblitude launch affie.ai

The AI-Powered Affiliate Manager Assistant Set to transform Affiliate Management in iGaming CAMBRIDGE, WEDNESDAY 22nd APRIL 2026 – TAG Media and Gamblitude have launched affie.ai, a guided decision-making engine built for iGaming affiliate managers. It combines TAG Media’s 150+ years of collective affiliate management experience with Gamblitude’s operator-grade data and analytics platform. affie.ai will make […]

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12 April

TAG Media is an EGR Power Affiliate in 2024

TAG Media Limited is immensely proud to announce that is has once again been named as an EGR Power Affiliate in the highly prestigious EGR Power Affiliates list for 2024. The company and/or its assets have now been ranked in the industry’s top 25 businesses for the past 6 years, which, in a highly competitive […]

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Affiliate Employer of the Year 2024
14 February

TAG Media defends Employer of the Year Award

London, February 15th 2024: TAG Media, the leading iGaming affiliate marketing agency and publisher, has been named the Affiliate Employer of the Year at the iGB Affiliate Awards 2024, winning the award for the second year in succession. TAG Media was also Highly Commended by the judges in the category for Best Digital Agency, narrowly […]

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