We bring about the change we wish to see in the world

(We also happen to do affiliate marketing)

    Our portfolio of websites serves the regulated UK and US sports betting markets & the growing global esports world

    With over 60 years of experience & 11 languages under our belt, our Client Services team is the market leader in affiliate programme set-up, affiliate management & affiliate business development

    Our multiple-award winning content marketing platform has been connecting affiliates & game studios since 2018, maximising the promotion of slot titles & raising standards of review accuracy & compliance through continued innovation

    Underpinning everything we do at TAG Media is our mission to raise standards within the iGaming industry. Our industry-leading Affiliate Management Academy course has trained over 120 affiliate managers to date

  • 38
    Affiliate Programmes Established
  • 2000
    FTDs per Month
  • 20
    million players reached
  • 2500000


TAG Media

Our EGR Power Affiliate publishing division serving the UK & US Sports Betting Market, plus Esports globally

TAG Connect

Our industry-leading agency division delivering affiliate management & business development services

TAG Growth

Our marketing consultancy & training service, delivering the Affiliate Management Academy

First Look Games

A subsidiary company featuring a content marketing platform for game studios & publishers



Affiliate Programme Management

TAG Media provides iGaming operators with full affiliate programme management support to plan, launch, build and grow affiliate programme operations to target. To date, we have successfully launched 36 affiliate programmes in markets around the world.

Consultancy & Training

TAG Media provides broader marketing consultancy to help iGaming and social gaming operators strategise & scale their digital marketing activities. Through the Affiliate Management Academy, we have trained over 100 affiliate managers, an intensive training course that provides practical learning & personal development to iGaming executives.

TAG Connect

TAG Connect is a boutique service for the industry's leading affiliate marketers. We matchmake partners with new & established operators in their chosen markets.

Affiliate Business Development

Our Client Services team provides market-leading master affiliate and affiliate business development services to help operators scale in to new markets and verticals. Our team possesses fluency in French, Spanish, German, Italian, Japanese, Hungarian & Russian and we have recent experience of building ground-up business in established and new markets around the world, such as those in Canada, New Zealand, Mexico, South America, Japan and India.

Have any questions? Contact Us





TAG Media's flagship US sports betting & daily fantasy sports portal helps users discover and decide through our unique Triple E approach - Educate, Entertain & Empower, operating in New Jersey, New York, Illinois, Iowa & Tennessee, US-Odds.com drives over 1000 FTDs to the US market each month


Named as EGR Power Affiliate in each of the past 3 years, Punters Lounge has been a cornerstone of the UK sports betting affiliate world for almost 20 years. PL offers free expert tips, racecards, ELO football ratings, exclusive offers & competitions and over 100k members on our world famous betting forum


EBZ serves up detailed guides to all the major esports games and provides betting advice to our growing audience. Whichever is your game of choice, EBZ has you covered with features and tips on CSGO, League of Legends, Dota, Call of Duty and many more. EBZ serves the global esports betting community

First Look Games

First Look Games is an award-winning content marketing platform connecting game studios with digital publishers, enabling the creation of quality, accurate & compliant game reviews. We service over 750 publishers & 35 game studios and together have created over 26,000 casino reviews reaching over 20 million casino players worldwide

TAG Media News

Latest News & Insight

Follow the latest news items and opinion articles from the team

30 September

#ThisYearsRule – An Open Letter to the TAG Team

Dear TAG Team, As the TAG Team continues to grow, I’ve been discovering that running a small, but thriving company brings about a shared sense of purpose and I am now more convinced than ever that as a collective we can achieve, to quote the renowned philosopher Borat Margaret Sagdiyev, ‘Great Success’ together. What does […]

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hitsqwad first look games
18 July

First Look Games adds HitSqwad

HitSqwad is looking maximise the marketing distribution capabilities of its range of casino titles with the announcement of a partnership with First Look Games, with the studio’s maiden games “locked, loaded and ready for action”. First Look Games gives publishers in the affiliate space access to game information, assets and content on the latest slots before anyone else.  […]

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10 June

TAG Media is an EGR Power Affiliate

TAG Media Limited is immensely proud to announce that is has been named as an EGR Power Affiliate in the highly prestigious EGR Power Affiliates list for 2022. The list is widely accepted as the most important industry rankings, with a variety of extensive datasets & KPIs being analysed – including FTD data, EBITDA performance […]

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Why do we exist?

    • We help our operator clients & partners grow through sustained and responsible acquisition
    • We help our website users discover and decide through our unique Triple E approach - Educate, Entertain & Empower
    • We help our staff, the TAG Team come through our culture & find something inside that they wouldn’t have found elsewhere
    • We believe in being the positive change we wish to see in the world

Wanna chat?

+44 330 027 1945
+1 (516) 373-6272